Archive for November, 2007

Tips for Writing Google Adwords Copy

Use the keywords in the headline, it is well known that where a headline includes the same word or phrase used by the searcher, that ad will get more clicks. Google even helps with this by making matching keywords appear in bold type in your ad making them stand out more.
Using quote marks, exclamations […]

Using Adwords to Advertise your Product or Service

Many Work-at-Home types and particularly affiliate marketers, use Google’s Adwords to advertise their products and services and while many of them do well there are many more who do terribly.
Getting it wrong can chew up your cash very quickly for little or no reward while getting it right can mean putting a huge smile on […]

Is Self Employment Really for You?

So you want to start your own business and be your own boss. You’ve got the ideas, maybe a little cash tucked away and you’re looking forward to giving your boss the news that you are about to leave. That’s all good but do you really have what it takes to be a successful work […]

Overcoming Obstacles to Sales

Did you know that there are some real trust obstacles in the way of more sales? Most businesses never stop to think about the things that hinder a customer from making a purchase and continue to lose sales without addressing some fundamental issues.
The first issue to deal with is the simple fact your customers need […]